Bulk SMS to Botswana
Send bulk SMS online to Botswana from your browser or the API for $0.00964 per message, with a delivery report for every number, scheduling up to 60 days ahead and automatic refunds for texts that cannot be delivered.
Bulk SMS in Botswana
Who sends bulk SMS to Botswana?
Botswana is a landlocked country in Southern Africa, with Gaborone as its capital, known for its diamond mining and tourism industries. Businesses like banks, retailers, and travel agencies frequently use bulk SMS to communicate with customers. Messages often include payment reminders, promotional offers, and travel updates. SMS is ideal in Botswana because it works on all phones, even in rural areas, and does not require internet access.
Banks
Banks in Gaborone send SMS alerts for account transactions and loan repayments.
Retailers
Retailers in Francistown use SMS to announce special discounts and sales events.
Travel agencies
Travel agencies in Botswana notify customers about safari bookings and itinerary changes via SMS.
Government
Government departments send SMS updates about public health campaigns and community programs.
Sending to Botswana: numbers, alphabet and timing
Number format
How do Botswana mobile numbers look?
A typical mobile number in Botswana has 8 digits after the calling code +267 and is written at home without a trunk prefix, as in 71 123 456, so the international form is simply +267 71 123 456. Spaces, dots, dashes and brackets in your list are removed automatically.
Alphabet
Which alphabet do messages to Botswana use?
English is written with letters that all belong to the GSM-7 alphabet, so a plain message to Botswana carries 160 characters in one SMS and 153 in each part of a longer text. An emoji, or curly quotes pasted from a word processor, turn the whole message into Unicode with 70 characters per SMS, and the composer shows which character caused it.
Time zone
What time do messages arrive in Botswana?
Botswana keeps UTC+2 all year, with no clock change, so 10:00 in Gaborone is always 08:00 UTC. Late morning and early evening on working days are the usual hours for marketing texts there, while codes and alerts go out the moment they are needed. The scheduler works in your browser's time zone and shows the conversion.
Costs
What does a bulk SMS campaign to Botswana cost?
Every segment to Botswana costs $0.00964. A longer message is charged per segment, and the composer shows the segment count as you write.
| Messages | 1 segment | 2 segments |
|---|---|---|
| 100 | $0.96 | $1.93 |
| 1,000 | $9.64 | $19.28 |
| 5,000 | $48.20 | $96.40 |
| 10,000 | $96.40 | $192.80 |
| 50,000 | $482.00 | $964.00 |
Bulk SMS to other countries in Sub-Saharan Africa
Questions
Bulk SMS to Botswana: questions and answers
How much does bulk SMS to Botswana cost?
Each SMS segment to Botswana costs $0.00964. 1,000 single-segment messages cost $9.64, 10,000 cost $96.40, and a $40 top-up covers about 4,149 messages. Messages that cannot be delivered are refunded to your balance.
How do I format Botswana phone numbers for a bulk SMS list?
A typical mobile number in Botswana has 8 digits after the calling code +267 and is written at home without a trunk prefix, as in 71 123 456, so the international form is simply +267 71 123 456. Spaces, dots, dashes and brackets in your list are removed automatically.
How many characters fit in one SMS to Botswana?
English is written with letters that all belong to the GSM-7 alphabet, so a plain message to Botswana carries 160 characters in one SMS and 153 in each part of a longer text. An emoji, or curly quotes pasted from a word processor, turn the whole message into Unicode with 70 characters per SMS, and the composer shows which character caused it.
When should I schedule bulk SMS to Botswana?
Botswana keeps UTC+2 all year, with no clock change, so 10:00 in Gaborone is always 08:00 UTC. Late morning and early evening on working days are the usual hours for marketing texts there, while codes and alerts go out the moment they are needed. The scheduler works in your browser's time zone and shows the conversion.
Should I send SMS in English or Setswana?
English is widely used in business communications, but Setswana is the national language and preferred for local audiences.
Are there peak seasons for SMS campaigns?
Yes, tourism peaks during the dry season from May to October, making it an ideal time for promotional SMS.
Can one campaign include Botswana and other countries?
Yes. A campaign can mix numbers from any of the 227 destinations. The console reads each calling code, prices every number at its own country's rate and shows the cost per country before you send.
Start sending to Botswana
Botswana is one of 227 destinations on one balance. Top up from $40 and send your first campaign today.
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