Bulk SMS to India
Send bulk SMS online to India from your browser or the API for $0.01654 per message, with a delivery report for every number, scheduling up to 60 days ahead and automatic refunds for texts that cannot be delivered.
Bulk SMS in India
Who sends bulk SMS to India?
India, with its capital New Delhi, is a diverse country known for its IT services and manufacturing industries. Businesses like banks, retailers, and educational institutions frequently send bulk SMS to their customers. These messages often include payment reminders, promotional offers, and exam updates. Text messages are effective in India as they reach people instantly, even without internet access, and are read quickly.
Banks
Banks in Mumbai send SMS alerts for account balances and transaction confirmations to customers across India.
Retailers
Retailers in Bangalore use SMS to notify customers about discounts and new product launches.
Education
Schools in Chennai use SMS to notify parents about exam schedules and school events.
Travel agencies
Travel agencies in Kolkata use SMS to confirm flight details and travel itineraries for clients.
Sending to India: numbers, alphabet and timing
Number format
How do India mobile numbers look?
A typical mobile number in India has 10 digits after the calling code +91. At home people write it with a leading 0, as in 081234 56789, and that 0 is dropped in the international form: +91 81234 56789. Spaces, dots, dashes and brackets in your list are removed automatically.
Alphabet
Which alphabet do messages to India use?
Most people in India read Hindi, English and many regional languages, and text in Devanagari and the other Indian scripts always travels as Unicode: 70 characters fit in one SMS and longer messages are split into parts of 67 characters. A 140-character text in Devanagari and the other Indian scripts costs two segments, while English or other plain Latin text to the same numbers fits 160 characters per SMS.
Time zone
What time do messages arrive in India?
India keeps UTC+5:30 all year, with no clock change, so 10:00 in Kolkata is always 04:30 UTC. Late morning and early evening on working days are the usual hours for marketing texts there, while codes and alerts go out the moment they are needed. The scheduler works in your browser's time zone and shows the conversion.
Costs
What does a bulk SMS campaign to India cost?
Every segment to India costs $0.01654. A longer message is charged per segment, and the composer shows the segment count as you write.
| Messages | 1 segment | 2 segments |
|---|---|---|
| 100 | $1.65 | $3.31 |
| 1,000 | $16.54 | $33.08 |
| 5,000 | $82.70 | $165.40 |
| 10,000 | $165.40 | $330.80 |
| 50,000 | $827.00 | $1,654.00 |
Bulk SMS to other countries in South and Central Asia
Questions
Bulk SMS to India: questions and answers
How much does bulk SMS to India cost?
Each SMS segment to India costs $0.01654. 1,000 single-segment messages cost $16.54, 10,000 cost $165.40, and a $40 top-up covers about 2,418 messages. Messages that cannot be delivered are refunded to your balance.
How do I format India phone numbers for a bulk SMS list?
A typical mobile number in India has 10 digits after the calling code +91. At home people write it with a leading 0, as in 081234 56789, and that 0 is dropped in the international form: +91 81234 56789. Spaces, dots, dashes and brackets in your list are removed automatically.
How many characters fit in one SMS to India?
Most people in India read Hindi, English and many regional languages, and text in Devanagari and the other Indian scripts always travels as Unicode: 70 characters fit in one SMS and longer messages are split into parts of 67 characters. A 140-character text in Devanagari and the other Indian scripts costs two segments, while English or other plain Latin text to the same numbers fits 160 characters per SMS.
When should I schedule bulk SMS to India?
India keeps UTC+5:30 all year, with no clock change, so 10:00 in Kolkata is always 04:30 UTC. Late morning and early evening on working days are the usual hours for marketing texts there, while codes and alerts go out the moment they are needed. The scheduler works in your browser's time zone and shows the conversion.
What languages are effective for SMS in India?
Hindi and English are widely used, but regional languages like Tamil, Telugu, and Marathi are also effective depending on the audience.
Are there public holidays to consider when sending SMS in India?
Yes, Diwali and Holi are major holidays when businesses often send festive greetings and promotions.
Can one campaign include India and other countries?
Yes. A campaign can mix numbers from any of the 227 destinations. The console reads each calling code, prices every number at its own country's rate and shows the cost per country before you send.
Start sending to India
India is one of 227 destinations on one balance. Top up from $40 and send your first campaign today.
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